It seems like everyday I receive LinkedIn request from people that I don’t even know. Don’t they understand the meaning of LinkedIn? I do have to admit, when I first registered for LinkedIn, I was trying to request everyone and their brother to connect with me. I just thought it was about getting to the all mighty 500+ number on my profile. It didn’t really register with me until a friend of mine messaged me and said, “I see that you are connected with the President of XYZ Industries. Can you please call him and let him know I submitted […]

It doesn’t take much for someone to pop up a website and claim to be a marketing agency. There are no certifications, no government regulations, no degree needed, and definitely not a license required. Be aware of the people who give our industry a bad name by impersonating the professionals that really care about the work they produce and the customer service they provide for their clients. So how can you tell the difference between a credible agency and an impersonator??? 5 Steps: Scrub through their website and look at their featured work. Also pay attention to the content that […]